Catégories test logiciel: Sales

Read our full review of Zeliq. 

Zeliq: what exactly is it?

Zeliq is a B2B prospecting platform founded in Paris in early 2023. Behind the project is a name well known in the French Tech ecosystem: Dorian Ciavarella, who founded and then sold Hivency, a 100-person influencer marketing platform, to Skeepers in 2021. He teamed up with Guillaume Cruz, Hivency’s former CFO, and Victor Lennel, formerly at Pumpkin, as CTO.

What followed looks like a textbook funding story. Five million euros raised in fifteen days on the strength of a simple pitch, before the product even existed. Then a round of around 10 million dollars led by Exor Ventures, the Agnelli family’s holding company, already an investor in Qonto and Alan, bringing the total to more than 15 million dollars raised in one year. The stated ambition is not to become a unicorn but a “centaur”: one hundred million dollars in annual revenue. Today, the company claims more than 15,000 sales users, with customers including Join, Eurécia, AssessFirst, 5àSec and Astek.

Unlike other players recently absorbed by larger companies, Zeliq remains independent, backed by its investors. The target: B2B companies with 10 to 500 employees, with the United States in its sights and English as the company’s internal working language.

The product is organised around four building blocks covering the full prospecting cycle:

• Find prospects in a claimed database of more than 450 million contacts, with filters that go beyond job title and sector (companies that are hiring, recent funding rounds, headcount growth).
• Enrich emails and phone numbers through a waterfall system that queries more than 40 providers.
• Engage through multichannel sequences combining email, calls and LinkedIn actions, with a dialer connected to Aircall and Ringover.
• Manage team activity with lead distribution, lead scoring and a manager dashboard.

Since 2026, Zeliq has also added Zelia, an AI agent in beta, alongside an ongoing repositioning toward what Zeliq calls the “Agentic Revenue Workspace”. More on that below.

Enrichment across 40 providers: the headline claim, with caveats

This is the core of the product and Zeliq’s main sales argument. While most tools rely on one or two data sources, Zeliq queries more than 40 providers in sequence : if the first one cannot find the email or mobile number, the second takes over, then the third, and so on. The commercial model is appealing: you only pay for data that is actually found. The claimed result: 80% valid emails and 60% mobile numbers.

In practice, coverage is genuinely good, especially for European data. French mobile numbers are a strong point of the tool, often outperforming specialists such as Kaspr or Lusha on this specific scope. If you do cold calling in France, that is a real advantage.

But you need to understand what “40 providers” actually means so you do not confuse coverage with accuracy. Stacking sources maximises the fill rate: you will get a data point for almost every contact. That does not guarantee it is correct. Providers have databases with varying levels of freshness, and a model that only charges for data found structurally pushes the system to find something rather than nothing. The right metric is therefore not the number of fields filled in, but your email bounce rate and the number of incorrect phone numbers after a real campaign.

Find, engage, manage: the all-in-one promise

The point of Zeliq is that it does not stop at data. Once your prospects have been identified and enriched, everything happens in the same place.

The search engine gives access to a large database with advanced filters that partly replace Sales Navigator: headcount and headcount growth, companies that are hiring, recent funding rounds, and how long a contact has been in their role. You can build targeted lists without leaving the platform, then enrich them in bulk through the Enrichment Hub, which processes up to 10,000 contacts at once from a CSV file or your CRM.

Engagement then happens through multichannel sequences, combining automated emails, call task creation and LinkedIn actions.

The dialer is natively integrated with Aircall and Ringover, which lets you call directly from the tool without jumping between applications. On the management side, the team workspace automatically distributes leads between sales reps, applies lead scoring and surfaces performance in a manager dashboard.

The time savings are real once the process is running. One customer puts the saving at one and a half full-time roles for three users. Our testing makes that figure credible for a team replacing the usual stack of a data tool, an enrichment tool, a sequencer and a dialer with a single subscription.

Zelia and the AI agent: a credible direction, not a finished product yet

Like the rest of the prospecting ecosystem today, Zeliq is betting on AI. Its answer is called Zelia, a copilot presented as a sales agent: it identifies accounts matching your ICP and intent signals, prepares your meetings, cleans your pipeline by spotting prospects that are going stale, and suggests the next action to take.

The philosophy is reassuring on one point: the human stays in control. Every sensitive action requires your approval, Zelia suggests but does not decide, and the AI features can be disabled at any time. That is the right level of caution for a tool that touches your pipeline and your reputation with prospects.

Zelia is still in beta, available via a waitlist, free during this phase and billed in credits after the official launch, with the cost still unknown. It is a credible product direction, aligned with Zeliq’s repositioning as an “Agentic Revenue Workspace”, but it is not something to base a buying decision on today. Watch it closely, but do not buy on faith.

Zeliq plans & pricing

Zeliq offers three plans, but the real issue is not the monthly price: it is how the credits work.

Annual billing reduces prices by 20%, bringing Starter to around €47 per month.

But the really important point is how credits convert:

• One verified email costs 1 credit.
• One mobile number costs 10 credits.
• One DISC personality profile costs 5 credits.

The 750 credits in the Starter plan therefore mean 750 emails or only 75 mobile numbers. For a team that relies on cold calling, the allowance disappears quickly and you will need top-ups: €29 for 500 additional credits, up to €109 for 2,500 credits, or around €0.40 per mobile number.

Three pieces of good news make up for that, and they are rare in this market:

• Credits never expire.
• They automatically roll over from one month to the next.
• They are shared across the team.

In other words, you never lose what you paid for.

The point to know: Zeliq is designed around HubSpot

Zeliq’s website shows three CRM integrations: HubSpot, Salesforce and Pipedrive. But when you look at the plan details, only one full two-way sync is clearly documented, with HubSpot : prospects, companies, email activity and calls are synced in both directions.

HubSpot is also the only CRM integration mentioned in Zeliq’s FAQ and the only one shown in the site’s footer. Salesforce and Pipedrive therefore appear to rely on lighter connectors or the API. That matters: the all-in-one promise only fully holds if your CRM syncs without friction.

If your team runs on HubSpot, Zeliq is clearly designed for you and the experience should be smooth. If you use Salesforce or Pipedrive, check the actual scope of the sync carefully in a demo before committing.

Zeliq vs Apollo: the real matchup

Zeliq competes with three families of rivals at once: data providers such as Kaspr, Lusha or Cognism, sequencing platforms such as lemlist or Waalaxy and targeting specialists such as Pharow. But its real rival, the one making the same all-in-one promise, is Apollo.

In short:

• For prospecting in France and Europe, Zeliq has the edge: better local data, an interface a sales rep can master in a day, and a reassuring GDPR positioning.
• For North America, Apollo keeps the advantage thanks to its database.

And if you need fine-grained targeting based on French legal data, Pharow remains more precise on that front, but without Zeliq’s integrated multichannel execution. Different tools for different jobs.