Corporama’s key features
Corporama as a prospecting tool
Buying prospecting lists
Corporama lets you access named, qualified prospecting data. As a customer, you get access to a large database containing contact details for company executives, decision-makers (management) and operational staff.
A strong feature, and one that is updated regularly. Prospect information is checked and adjusted in real time through the partners working with the platform. The data is highly precise and supports granular targeting.
You can sort data by company (industry, size, revenue). This gives you the companies most likely to match your criteria. You can then sort by contact and retrieve information on an operational employee or decision-maker at a specific company.
Managing email campaigns
Corporama provides a routing service that lets users track and analyse the results of their email campaigns from the EmailStrategie platform. The ability to target prospects precisely opens up useful options.
To improve the results of the current campaign and future ones, you can target contacts based on seniority. You then receive information about the people who opened your message (address, phone number, etc.).
You also get performance indicators for the campaign in progress, such as open rate and click-through rate. To improve these metrics, Corporama offers support with creating and integrating features into your message.
Market monitoring and weak-signal detection
Corporama provides access to a database of around 9 million companies. You can analyse and segment this information to retrieve the most relevant records while monitoring market changes based on criteria you define yourself: market type, financial risk, companies currently hiring, fundraising.
As soon as there is a notable change, you are notified that a new company has entered your search scope or that another has left it. Some tools, such as CorpoAlerte, were developed specifically for this purpose.
This feature lets you monitor a specific market and be informed of each new development. Whether it is a leadership change, fundraising or a recruitment campaign (through partnerships with Indeed and Option Carrière), you are among the first to be alerted. You then get access to an information sheet so you can decide whether or not to make contact. The information is available from the “targeting” tab.
You can also search at local, departmental or regional level (or beyond) using the geolocation tool, which gives you contact details and company information for businesses located near your head office.
Data enrichment
Depending on your company’s needs, Corporama supports data enrichment. You receive a wide range of information, including legal and financial data, detailed current activity, contact details for the target company and other equally important information, such as the identities and professional contact details of company executives and managers.
Once enriched and updated, your data record is automatically cleaned by Corporama, which checks the quality of all collected information. Duplicates and inactive people or companies are removed, while legal and financial information on target companies is also updated or deleted where appropriate.
Corporama is a capable tool that gives you access to a large amount of customer data that is easy to sort and updates automatically, helping extend the reach of your prospecting efforts.
Getting started with Corporama
In a few clicks, you can get to grips with the tool and access a large amount of information and data. To help you move forward, Corporama offers videos and 15-minute demo sessions. Each subscriber also gets free online training sessions and phone support when needed.
That is not all. Corporama also has a mobile app. With redesigned, optimised usability and improved geolocation, you can manage your business and prospects from your smartphone.
Corporama is a comprehensive, easy-to-use tool. We particularly like the functional mobile app, which lets you manage your business from anywhere.
Corporama integrations
Corporama connects to many CRM systems. There are currently more than sixty partners, including Salesforce, Microsoft, Sellsy, HubSpot, Odoo, Datananas and many others.
Above is the interface used to push customer and prospect data into your CRM (Inès CRM in this example).
Beyond its integration options, Corporama also provides an API. This lets you retrieve the content of company records before integrating it into your own pages. The API key can be used by several users, although requests must be spaced out to prevent abuse.
Corporama integrates with more than sixty other software tools and CRM systems. It is straightforward to integrate and lets you optimise prospecting from any platform.
Corporama customer support
Corporama customer support is available by email, phone or chat directly on the company website. However, some feedback points to delays between when a request is submitted and when it is handled. In some cases, the answers provided have not always been satisfactory.
Although Corporama customer support can be contacted in several ways, this appears to be one of the company’s main weaknesses.
Corporama pricing
To get an accurate idea of the pricing, you need to request a quote first. The subscriptions listed in the source range from €800 to €5,000 per year. Pricing varies depending on the number of accounts and monthly contacts. There are four plans.
- The Sales plan: a complete plan that provides access to all Corporama features.
- The Email plan: lets you buy email lists and send prospecting messages.
- The Data plan: lets you update and enrich customer files.
- The Smart Lead plan: provides a daily list of priority prospects to contact based on your needs and the business signals selected in advance.
The pricing is difficult to navigate. The best option is to contact the sales team directly to get a clearer idea of the budget that would apply to you.